Airline food has long been the scourge of the industry. Literally! With customer expectations low, few expect that the meal they are served onboard an airliner will rise to the level of even a family style restaurant. On the other hand, corporate jet catering is a whole different animal. With delectable entrees, delightful soups, outstanding appetizers and snacks, and the most decadent desserts imaginable, the passenger on a private jet expects [and pays for!] food akin to a five star performance. Not anymore. Today, in-flight caterers providing exemplary service and dining options is almost a thing of the past. Thanks to the rise of fractional jet operators who demand a narrow menu and smaller portion sizes, the quality levels with many in-flight caterers has nosedived. In addition, Air Chef, the largest provider of in-flight catering to business jets in the world, continues to snap up poorly performing caterers across the US. Now, corporate flight attendants must call a 1-800 number to place their order with an inexperienced and unknowledgeable clerk. Forget customer service and forget special orders...these do upset Air Chef! With the bad name associated with the company, Air Chef is apparently seeking to distance itself from even its name. Air Culinaire, a caterer with operations in four different cities is now part of the Air Chef network. Now for the rub: word has it that Air Chef, in a bid to sharpen its image and to stave off the growing ranks of ticked off corporate flight attendants -- their bread 'n butter -- the caterer will be changing its name to Air Culinaire. Corporate flight attendants aren't amused by Air Chef as evidenced by their comments on the Corporate Jet Catering site as well as on Cabin Managers, a forum that is also tied in with the Corporate Flight Attendant Community. By the way, Rita's Catering of Boston is another Air Chef caterer...business flight attendants know this and are fleeing to the competition as fast as they can. Hey, Air Chef: do you get it? |
